Clients.
40 organisations, 2005–2026. Every engagement below is drawn from the founders' own record of the work.
End clients from engagements between 2016 and 2026. Most were delivered through agency or consultancy partners. Client names and marks are the property of their respective owners, referenced to describe work performed.
- Low6NFL · NHL · Betway · Bet365
Free-to-play prediction platforms for major sports organisations and betting operators, at 1M+ concurrent users.via Apex Enterprise Consulting
- Sky Betting & Gaming
Re-platformed the Sky Casino front end, live, in a regulated sector.
- William Hill
Greenfield US sportsbook on the innovation team, built to New Jersey gambling regulations.
- Bet365
Front-end rebuild of bet365.com across many devices and browsers.
- Hargreaves Lansdown
Client-facing processes digitised and integrated into Salesforce for a FTSE 100 platform.via Built By Up
- Dojo / PaymentSense
External sites migrated from Umbraco to a Storyblok, React and Astro stack, with real-time data transformation.
- Visa / Currency Cloud
Forex system handling $250M+ a day migrated from legacy Ruby to Express and Next.js.
- Radius Payment Solutions
Front-end strategy and a shared component library adopted across 200+ micro-sites.
- Assurant
Customer support tooling across complex insurance journeys.via Upnorth
- Inprofit Traders
Complex problems on an online trading platform.via Upnorth
- Vitality Group
New insurance products on a Sitecore backend.via Upnorth
- CF Woodford Investment Fund
A data-driven internal dashboard.via Upnorth
- In-Sync Group
Open banking data platform, HMRC self-assessment integrations, and worker onboarding apps.
- DiageoGuinness · Smirnoff · Baileys · Don Julio · Aviation Gin
Tooling used by several teams to re-platform 190 brand sites; Guinness.com as the reference implementation.
- Space48
Led a team across large eCommerce applications, integrating SAP, Nextopia and Fredhopper.
- Dunnhumby (Tesco)
A shared portal for internal products, front end and back end.
- Moonpig
Basket and checkout migrated to a Node and React stack.
- Missguided
Front end decoupled from legacy Magento and the GraphQL aggregation layer rebuilt, at trading volume.
- Creative Emporium
Bespoke e-commerce sites with a custom CMS.
- Harrods
Freelance web and software delivery.
- Naturecan
A DSPT/CQC-regulated medical cannabis service, and a storefront trading in 40+ countries.via Apex Enterprise Consulting
- TruePill
Greenfield services automating prescriptions, monographs, insurance claims, warehousing and returns.
- Ascend Diagnostics
Acquisition lifecycle and real-time data processing for a new-to-market mass spectrometer.
- BBC
Features on products reaching an audience in the tens of millions, within an account team of around eight.via Built By Up
- Snap Inc / Zenly
Internal tooling for the maps applications: asset management, 3D processing, artist submission and approval.
- Disney
Freelance delivery via Combustion.via Combustion
- CDP
Services processing environmental disclosures from around 25,000 companies.via Apex Enterprise Consulting
- Transport for Greater Manchester
Led web development across live bus arrivals, traffic camera feeds and tfgm.com, with Redis caching for resilience.
- NHS
Listed on the CV client roster with no corresponding engagement entry. Needs an evidenced engagement before it can appear anywhere public.
- Ordnance Survey
Listed on the CV client roster with no corresponding engagement entry. Needs an evidenced engagement before it can appear anywhere public.
- General System
~15 Node microservices on Docker and Kubernetes, designed to run in air-gapped environments.
- GoDaddy
Grew a new team to ~7 engineers and maintained ~12 stateless Node services for 20m+ customers.
- Amazon / EO Energy
International EV charging point management, including remote diagnostics and IO operations.
- Toriga Energy
Auditing software, owning the whole front-end process.
- British Gas
Freelance web and software delivery.
- LateRooms
Architecture and best practice on a white-label travel product, plus mentorship and hiring.via Upnorth
- Bruntwood
Headless e-commerce for commercial real estate services, with an ETL pipeline across Salesforce, Nexudus and Contentful.
- QiH Group
Outsourced-to-in-house transition, legacy modernisation, and Core Web Vitals 90+ across all metrics.
- PepsiCo
A React Native app, delivered while mentoring junior developers.via Built By Up
- Volvo Cars
Greenfield direct-to-consumer and subscription systems for product, pricing, tax and discount.
40 of 40 entries are not yet cleared for public display (A1), and 2 have no evidenced engagement behind them (O2). Nothing on this page appears on a logo wall until both are resolved. See the launch checklist in docs/DESIGN-SPEC.md §16.